2004 Best Practices Study

AGENCIES WITH REVENUES UNDER $500,000

PROFILE (of Agencies in this Study Group)

EXECUTIVE PERSPECTIVES

A.

Average Total Revenues: $357,377

B.

Corporate Structure

PROFILE

+25% Profit 56.7% 30.0%

+25% Growth 52.8% 33.3%

Average

C

62.5% 29.2%

S

REVENUES/ EXPENSES

Partnership

0.0% 0.0% 8.3%

0.0% 0.0%

0.0% 0.0%

LLC

Sole Proprietorship

13.3%

13.9%

FINANCIAL STABILITY

C.

Shareholders

+25% Profit

+25% Growth

Average

EMPLOYEE OVERVIEW

Number of Shareholders

1.7 4.0 1.0

1.3

1.3

High

Low

PRODUCER INFO

D.

Ownership Percentage

+25% Profit

+25% Growth

Average

SERVICE STAFF INFO

% Owned by Largest Shareholder

79.5%

89.2% 99.7%

High

100.0%

Low

35.0%

TECHNOLOGY

E.

Shareholder Age

+25% Profit

+25% Growth

Average

INSURANCE CARRIERS

Current Age of

Largest Shareholder

51.3

50.7

50.5

APPENDIX

9