2011 Best Practices Study

Analysis of Agencies with Revenues Between $10,000,000 and $25,000,000

Key Benchmarks Profile Revenues Expenses Profitability Employee Overview Producer Info Staff Service Info Technology Insurance Carriers Appendix

Profile (of Agencies in this Study Group)

A. Average Total Revenues: $15,886,495

B. Population Density of Metropolitan AreasWhere Home Office is Located Average

+25% Profit

+25% Growth

Less than 50,000 50,000 – 250,000 250,000 – 1,000,000 More than 1,000,000 C. Corporate Structure C

2.9%

2.3%

1.9% 9.4%

14.3% 45.7% 37.1%

11.4% 47.7% 38.6%

47.2% 41.5%

20.6% 58.8%

19.0% 59.5%

19.6% 58.8%

S

Partnership

0.0%

0.0%

0.0%

LLC

20.6%

21.4%

21.6%

Sole Proprietorship

0.0%

0.0%

0.0%

Average Number of Agency Locations (Main Offices and Branch Offices)

4.8

6.0

3.1

# of States Offices are Located in

1.4

1.4

1.2

Agency has an ESOP

17.1% 55.9%

0.0% 0.0%

11.1%

% of Stock Owned by ESOP

100.0%

D. Shareholders Number of Shareholders (excluding ESOP)

8.7

8.7

8.6

High

35.0

Low

1.0

E. Ownership Percentage % Owned by Largest Shareholder

45.8%

43.0%

58.1%

High

100.0%

Low

11.0%

F. Shareholder Age Current Age of Largest Shareholder

54.9

57.1

54.1

G. Parent Corporation

Average

% of Agencies Owned by Another Corporation

9.1%

2011 Best Practices Study

Description of Parent Corporation Financial Institution

100.0%

Agencies with Revenues Between $10,000,000 and $25,000,000

National Broker

0.0% 0.0%

Other

H. Member of Group % of Agencies Belonging to a Franchise, Cluster, Alliance/Network or Aggregator Group

“Groups”consisted of Assurex, Intersure Partners, AAA National, and Addis / Beyond Insurance.

28.6%

99